sugar rush

in collaboration with Dustin Jessen & Offer Canfi
for Fortnum and Mason

Fortnum and Mason provided the task of designing fanciful automata for the context of a feast.

Adding a teaspoonful of sugar to your coffee or tea is an overlooked daily ritual. In an effort to isolate this single moment and transform it into a fantastical experience, sugar rush was born.

Sugar rush is a hand-cranked, tabletop candy floss machine, powered by three simple tea-lights. The very simple, functional aesthetic contrasts with the fanciful experience of turning a mundane teaspoon of sugar into a little teaspoon of candy floss. an ignored ritual suddenly becomes a delightful one, taking centre stage at the tea table.

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